Kickstarter

Last edited: May 28, 2025, 9:50 PM

Thor’s behavior surrounding his Kickstarter campaign is a showcase of his tactics to manipulate Lyric into donating more money.

Only two days after launching his Kickstarter campaign, Thor voiced his concerns that it might fail. Lyric consoles him by saying it’s only been two days and also suggests adding a higher tier. (Thor mentions the Kickstarter might fail)

Thor tells Lyric that he made a higher tier at $500. After informing Lyric of the new, higher priced tier, Thor then ignores Lyric, and when nudged, he responds with “hrm?” as if Lyric was being annoying. This abandonment of engagement shows that Thor expects something of Lyric at this point. (Thor mentions the Kickstarter might fail)

Shortly after, Lyric increases their pledge from $100 to $500. Thor immediately showers Lyric with sexual attention and praise, confirming that he was witholding attention to Lyric until they donated the money. (Lyric increases their pledge to $500)

Thor mentions the Baron plush

Tue, Aug 28, 2018
Gonna kickstart this soon
But their minimum order is 500 units
So I may need to raise 6k+ on the kickstarter to pull it off

Thor mentions the Kickstarter

Tue, Sep 18, 2018
And good morning again~!
https://www.kickstarter.com/projects/piratesoftware/heartbound-baron-plush
finallyyyy
yaayyyyy

Lyric pledges $100

Within 10 minutes of Thor’s message, Lyric pledges $100 to the Kickstarter.

Tue, Sep 18, 2018
Aaaaand pledged o/
oh man
https://i.imgur.com/tGBgm6Y.jpg
Thank you
Also
I want a groundhog now

Strangely, Thor seems almost dismissive of Lyric’s donation, as opposed to other conversations where he shows over-the-top excitement over smaller donations, such as in “Donate Your Savings”.

Thor mentions the Kickstarter might fail

Wed, Sep 19, 2018
Looks like the kickstarter might fail
wuH
It's been two days :v

This is actually insightful from Lyric: for Thor to say that the campaign might fail after only two days is a bit odd. It shows that Thor is trying to coerce Lyric into donating more money.

Thor ignores Lyric after talking about Kickstarter. After Lyric nudges him, he simply says “hrm?” as if Lyric was being annoying.

Wed, Sep 19, 2018
Added another one, going to add a single 500 one
:0 oke
uwu~
hrm?
henlo~~
how is your evening? ^w^

Notice the pattern we are seeing here: Lyric donates a small amount of money and Thor dismisses it. Thor then mentions that the Kickstarter might fail, adds a new higher tier, and again is dismissive of Lyric.

Thor has nothing to say to Lyric other than to let them know their feelings on the funding. In addition to the fact that Thor was saying it would fail after two days, this abandonment of engagement shows that Thor expects something of Lyric at this point.

Lyric increases their pledge to $500

After Lyric increases their pledge to $500, Thor responds with playful excitement.

Wed, Sep 19, 2018
AAAAAAAAAA
AAAAAAAAAAAA
YOU HAVE TO PAY THEM BACK EVENTUALLY THOUGH!@
D::::::::::::::::::::::

Note his unserious tone in comparison to conversations where he is genuinely critical of Lyric’s actions, for example in “No” Means Yes.

Recall that Thor was ignoring Lyric after talking about Kickstarter. But after Lyric pledges $500, Thor suddenly initiates sexual themes as part of his thanks.

Thor subtly pressures Lyric to donate more

Tue, Sep 25, 2018
The thing is, megadonations are incredible but non-sustainable. You never know when someone like you will come along and inject a huge amount of funds.
Sun, Oct 7, 2018
so nervous about Kickstarter ._.;
I guess people don't really want it?

Lyric increases their pledge to $3000

About a month later, Lyric increases their pledge to $3000 to help the campaign reach its $6000 goal.

Following this donation, the campaign reaches its goal.

Thor’s response to this pledge is quite similar to the initial, with excitement.

WHAT, THE, FUCK, You don’t have money though!!!!!!!, holy shit dude, hhhhhhhhhhhh, holy shit dude

Thor also mentions that he hopes Lyric is not just donating because they are interested in him:

I really hope you’re doing this because you believe in what I’m doing and not because you’re interested in me x.x;

Lyric does not want to disappoint Thor, it would not be acceptable to say it is donated because they like Thor. So, Lyric tells Thor (and themselves) that the donation is made because they believe in him.

Lyric decreases their pledge to $2000

Since Lyric donated the exact amount needed to push the campaign to its goal, Lyric adjusts their pledge down to put the campaign at its exact goal.

Thor responds with subtle disapproval.

Mon, Oct 15, 2018
Saw you decreased your pledge by a lot, everything ok?
yeah uwu
just saw that it was being like superfunded, i really just intended to push the funding to the goal yknow? ^^;
Ah, just worried that people will back out last second and it will fail.
if it turns out that some payments decline and you get less than you need i'll gladly paypal you any difference
Didn't realize that was your intention

Thor mentions that about 20% of payments decline, and that he experienced it with the first Heartbound Kickstarter.

Mon, Oct 15, 2018
To be real around 20% of payments decline on average after the fact, and the last hour fluctuates like mad
When HB succeeded we were at 450% and it dropped to 385% in the last hour

Thor is putting guilt on Lyric about decreasing their pledge, when in reality it is Thor’s responsibility to adjust their goals and expectations for his own campaign.

Lyric decreases their pledge to $1500

Since more people pledged to the Kickstarter, Lyric decreases their pledge so the total amount is equal to the goal.

There is no response in the logs, presumably this time Lyric told Thor in their Discord calls.

Aftermath: Thor refunds Lyric’s pledge

Long after the fallout at TwitchCon, Thor refunds Lyric’s pledge on Dec 18, 2018.

Thor does not want to fulfill the pledge after the events at TwitchCon, presumably because the rewards included a polaroid art piece of our OC and Baron.